As we come to the end of 2024, the medical aesthetics industry in the UK continues to flourish, driven by groundbreaking advancements, a focus on sustainability, and a huge shift toward regenerative medicine. At Quirky Frog, we’re excited to highlight the key trends and milestones that are shaping this transformative year.
1. The Rise of Treatment Combinations
The medical aesthetics landscape is evolving, and combining treatments is leading the way in delivering enhanced results for patients. By pairing cutting-edge devices with advanced skincare products, clinics are achieving outcomes that are both faster and more impactful.
- Alma Hybrid + ALLSKIN | MED Regenerating Ampoules: Combining Alma Hybrid laser with ALLSKIN | MED ampoules has demonstrated a 50% increase in collagen activation compared to standalone treatments. This combination is perfect for addressing fine lines, wrinkles, and skin texture.
- Pigment Control Plan by ALLSKIN | MED: Designed to tackle pigmentation with zero downtime, this protocol is quickly becoming a favorite among patients seeking a convenient yet effective solution for uneven skin tone.
- Skin Regeneration: Morpheus8 RF microneedling, Plinest Polynucleotides, Purasomes (exosomes), and ALLSKIN | MED ampoules combine to create a holistic skin rejuvenation plan. Patients benefit from deeper collagen stimulation, enhanced hydration, and accelerated healing.
The success of these combinations reflects a broader trend in patient demand for tailored, multi-faceted solutions that address their unique concerns.
2. CELLUTION: The Device Redefining Body Contouring
Did you know that cellulite affects between 80% and 98% of postpubertal women? Though rare in men, around 2% of cases are linked to specific medical conditions. Enter CELLUTION by Deleo, the revolutionary device transforming how cellulite is treated.
Launched at IMCAS Paris 2024, CELLUTION offers a non-invasive solution to this widespread concern, breaking down cellulite and smoothing skin texture. Already adopted by prominent practitioners like Dr. Rita Rakus and Dr. Haus, the device is helping patients achieve body confidence without surgery.
The buzz around CELLUTION is driven by its ability to address a condition that has long been resistant to treatment, combining safety, efficacy, and convenience for a truly game-changing solution.
3. Plinest Polynucleotides HPT: Soaring Popularity and Awards
We’re thrilled to celebrate the phenomenal growth of Plinest Polynucleotides HPT treatments, which soared by an astonishing +800% in 2024! This exponential rise underscores the growing demand for regenerative solutions that work at the cellular level.
In March, Plinest was awarded the prestigious Aesthetics Award for Best New Product, a testament to the innovation and quality behind its highly purified Polynucleotides HPT technology. Available through DermaFocus and leading UK pharmacies like Wigmore Medical, Church Pharmacy and Healthxchange, Plinest remains the gold standard for skin regeneration.
Why is it so popular? Polynucleotides support cellular repair, improve tissue structure, and enhance hydration, making them a versatile option for treating scars, aging, and skin damage. With results that speak for themselves, it’s no wonder Plinest continues to dominate the aesthetics scene.
4. ALLSKIN | MED’s New Hair Range
Hair loss can impact self-esteem and confidence, and the demand for effective solutions has never been higher. This year, ALLSKIN | MED launched a comprehensive haircare range targeting thinning hair and weak follicles.
The range is scientifically formulated to regenerate hair from the follicle level, reduce breakage, and encourage regrowth. When paired with in-clinic treatments like PRP (platelet-rich plasma) or exosome therapy, these products enhance results and offer a holistic approach to hair restoration.
For patients looking for a convenient, science-backed solution to hair loss, ALLSKIN | MED’s haircare line is a game-changer.
5. Sofwave’s Pure Impact Device
Sofwave™, a leader in innovative aesthetics, has introduced Pure Impact™, revolutionising the non-invasive muscle-toning landscape. This cutting-edge device integrates the foundational principle of plyometrics—the explosive exercise technique used by elite athletes—into the realm of electromagnetic muscle stimulation (EMS).
Why is this exciting? Pure Impact™ delivers a unique treatment experience, offering unparalleled results in muscle toning and body sculpting. Unlike conventional EMS technologies, the incorporation of plyometric principles maximises muscle activation, resulting in faster and more comprehensive toning.
Patients are increasingly seeking non-surgical solutions for body contouring, and Pure Impact™ stands out by delivering noticeable results without discomfort or downtime. It’s a game-changer for clinics looking to expand their treatment portfolio with innovative, effective, and patient-centric solutions.
6. RAMCE 2024: A Hub for Regenerative Innovation
The Regenerative Aesthetic Medicine Conference and Exhibition (RAMCE) returned to London in November, cementing its reputation as a premier event for innovation and collaboration. Key highlights from this year’s conference included:
- Expert discussions on polynucleotides vs. exosomes, exploring their unique roles in skin repair and regeneration.
- A captivating keynote from Professor Maurizio Cavallini on the future of regenerative medicine.
At RAMCE, we were proud to support DermaFocus, a leader in regenerative aesthetics, and showcase groundbreaking products like Plinest and Purasomes. The insights gained at RAMCE are shaping how clinics approach treatments in 2024 and beyond.
7. BAMAN: A New Identity for Aesthetic Nurses
This year, the British Association of Cosmetic Nurses (BACN) rebranded to the British Association of Medical Aesthetic Nurses (BAMAN), reflecting their growing focus on medical and clinical expertise.
Why does this matter? The name change highlights the professionalism and advanced training required for nurses in this field, ensuring patients feel confident in their practitioner’s qualifications. It’s a step toward elevating the standards of care within the industry.
8. NAD+ and the Biohacking Boom
NAD+ therapy is rapidly gaining traction in the UK as patients seek evidence-based solutions for anti-aging and longevity. Globally, the NAD+ market is expected to grow at a compound annual growth rate (CAGR) of 12.41%, reflecting its rising popularity.
Why the interest? NAD+ is celebrated for its numerous health benefits, including:
- Boosting cellular energy.
- Enhancing athletic performance.
- Managing chronic fatigue and high cholesterol.
Clinics are increasingly offering NAD+ as part of biohacking programs, appealing to patients looking to optimise their health and reverse signs of ageing. Events like Dr. Abs’ London seminar have fueled interest, with a second event planned in Manchester on Sunday 26th January 2025. Limited tickets are available here
2024: A Transformative Year for Aesthetics
With cutting-edge treatments, innovative technologies, and patient-centered trends, 2024 is shaping up to be a milestone year in medical aesthetics. At Quirky Frog, we’re passionate about helping clinics navigate this dynamic landscape and showcase their expertise. Whether it’s through strategic marketing or storytelling, we’re here to ensure your clinic stands out.
Let’s make 2024 your most successful year yet.
