Quirky Frog

Quirky Frog at RAMCE 2025: Our Highlights, Connections & Favourite Moments

There’s something uniquely energising about RAMCE. Even before the first session begins there is a sense that everyone in the room is here not just to observe the future of regenerative aesthetics, but to actively build it. As the UK’s premier conference dedicated to advancing regenerative aesthetic medicine, RAMCE has carved out a space unlike […]

What Is Crisis PR (And Why It’s So Important For Your Clinic)

If you run a medical aesthetics clinic, you already know that your reputation is everything. It’s the reason clients choose you over the chain clinic down the road. It’s what builds on your bookings, your credibility, and your ability to grow. You might already have your clinic marketing nailed with a smart social media strategy, […]

Why Tracking Data, Social Media, and Marketing Metrics Is Crucial for Success

As consumers’ habits evolve faster than ever, only marketers armed with data can stay ahead of the curve. Businesses of all sizes are now realising that tracking data from social media and marketing activities is not an optional extra; it’s an essential practice that drives growth, efficiency, and long-term customer relationships. If you’ve ever wondered […]

Prioritising Mental Health in the Workplace: Why Wellness Matters for Your Team

October marks Mental Health Awareness Month, a reminder that looking after our minds is just as important as caring for our bodies. While conversations around mental health have come a long way, the workplace can still be a challenging environment. Deadlines, responsibilities, and day-to-day pressures can take their toll, which is why businesses of all […]

Quirky Frog at CCR 2025: Our Highlights, Insights & Key Takeaways

The CCR conference is always one of the biggest dates in the calendar for the medical aesthetics industry, and this year was no exception. From inspiring talks and panel discussions to brand showcases and networking with the best in the business, CCR 2025 was a chance for the Quirky Frog team to connect, learn, and […]

How to Launch a New Treatment in Your Clinic (and Actually See ROI)

Launching a new treatment is one of the most exciting steps you can take as a clinic. It can open doors to new patient demographics, reinvigorate your brand, and drive serious growth. But here’s the truth: simply adding a new treatment to your menu won’t automatically fill your diary. If people don’t know about it, […]

Creating a Consistent Brand Aesthetic Across Your Clinic and Your Instagram

In the world of medical aesthetics, first impressions matter. Patients form an opinion about your clinic long before they step through the door, often the moment they land on your Instagram page. That’s why creating a consistent brand aesthetic both online and offline is so important. It’s not just about looking polished; it’s about building […]

The Business Benefits of Being Active on Social Media (Even If You’re Busy)

Running a business often feels like spinning plates. Between managing operations, looking after clients or customers, and keeping the books in order, the thought of adding “post on Instagram” or “reply to comments on LinkedIn” to your to-do list can feel overwhelming. For many owners and managers, social media ends up slipping to the bottom […]

5 Posts Every Clinic Needs on Their Feed (and Why They Matter More Than You Think)

If you’re running a medical aesthetics clinic, chances are you’re juggling a hundred spinning plates- clients, treatments, admin, training, CQC, suppliers, and trying to squeeze in the odd banana in between. So when we say you should be thinking about what content you’re posting on Instagram, we get the eye rolls, sighs and stress headaches. […]

Lianne Sykes

Creative Director and Co-Founder

Lianne Sykes is a marketing expert with over 15 years of experience in sales and marketing. As the founder and CEO of Quirky Frog, she specialises in working with medical aesthetics practitioners to help them raise their brand identity and credibility through effective social media management, events, and PR. Lianne’s extensive background in sales and marketing has given her a unique perspective on what it takes to make a brand stand out in the crowded medical aesthetics industry. Her expertise lies in creating tailored marketing strategies that are specifically designed to meet the needs of each individual practitioner, ensuring they get the best possible results. With a passion for creativity and innovation, Lianne has built a reputation for delivering exceptional results for her clients. She understands that successful marketing goes beyond simply creating beautiful content and campaigns, it’s about understanding the nuances of the industry, the target audience and the unique challenges that practitioners face. Lianne’s commitment to her clients is evident in her hands-on approach, working closely with each practitioner to ensure their marketing efforts align with their business goals. She is dedicated to helping her clients build a strong and recognizable brand that stands out in a competitive marketplace. Overall, Lianne’s experience, expertise, and passion for marketing make her a valuable asset to any medical aesthetics practitioner looking to take their business to the next level.