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Author: Roan Farley

Social Media and Marketing Account Manager

How to Use AI in Digital Marketing: Leveraging Automation Without Losing Your Story

In today’s fast-moving digital world, artificial intelligence (AI) is no longer a novelty-it’s a necessity. But AI in digital marketing isn’t just about faster workflows or automated emails. When done right, it’s about enhancing storytelling, increasing emotional resonance, and helping brands build lasting, human connections at scale. This blog explores how to leverage AI and automation in […]

Planning Your 2025 Ads: A Step-by-Step Guide for Success

As we welcome 2025, it’s time to start thinking strategically about your advertising campaigns for the year ahead. Whether you’re running a medical aesthetics clinic, managing a growing business, or working with a marketing agency, well-planned ad campaigns are essential for staying ahead of the competition. In today’s digital-first world, simply creating ads isn’t enough. […]

Maximising Paid Ads Over Christmas: A Seasonal Guide for Success

The festive season is one of the most lucrative times of the year for businesses, and paid ads are the perfect tool to ensure your brand stands out in the crowded Christmas market. But with so much going on during the holidays, how do you ensure your ads get the attention they deserve and drive […]

Lianne Sykes

Creative Director and Co-Founder

Lianne Sykes is a marketing expert with over 15 years of experience in sales and marketing. As the founder and CEO of Quirky Frog, she specialises in working with medical aesthetics practitioners to help them raise their brand identity and credibility through effective social media management, events, and PR. Lianne’s extensive background in sales and marketing has given her a unique perspective on what it takes to make a brand stand out in the crowded medical aesthetics industry. Her expertise lies in creating tailored marketing strategies that are specifically designed to meet the needs of each individual practitioner, ensuring they get the best possible results. With a passion for creativity and innovation, Lianne has built a reputation for delivering exceptional results for her clients. She understands that successful marketing goes beyond simply creating beautiful content and campaigns, it’s about understanding the nuances of the industry, the target audience and the unique challenges that practitioners face. Lianne’s commitment to her clients is evident in her hands-on approach, working closely with each practitioner to ensure their marketing efforts align with their business goals. She is dedicated to helping her clients build a strong and recognizable brand that stands out in a competitive marketplace. Overall, Lianne’s experience, expertise, and passion for marketing make her a valuable asset to any medical aesthetics practitioner looking to take their business to the next level.